This paper explores the dynamics of women’s fashion marketing in advertisements and promotional materials related to Western ideas, materials or products. It will analyse published promotional visual and written texts in the interwar Bucharest press, with local or national distribution. The aim is to ascertain the degree and nature of Western w…[Read more]

“The Rape of the Lock” by Alexander Pope published in 1712 is a mock-heroic narrative which satirically
glorifies trivial incident of cutting of locks of protagonist Belinda. This poem was written in the
Augustan Era (1660-1784) which is marked by the period of scientific reason and rationality, whose
effect can be seen on the writers of those…[Read more]

In the late 17th and early 18th centuries, when a new style of Persian poetry was developing in the Persianate world, several erudite literary critics appeared in India, whose meticulous critiques of Persian poetry was unprecedented in the long history of Persian literature. A close study of the works produced by these critics reveals their vast…[Read more]

La retórica constituye un elemento fundamental para el análisis del discurso con una aplicación educativa de amplio espectro en las áreas de: literatura, filosofía, política, publicidad, periodismo, educación o derecho. La nueva retórica constituye una lógica de lo valorativo. Lo anterior hace pertinente la enseñanza de la nueva retórica…[Read more]

La creación del proyecto de investigación “Sistema de Superación de las Televisiones Locales para potenciar el Proyecto de Desarrollo Local: SSTv” tuvo una implicación directa en la formación de profesionales de la información dentro de la Universidad Central “Marta Abreu” de Las Villas. Se planteó como objetivo del estudio: sistematizar las ex…[Read more]