This article was published within the pamphlet ‘Competition and Cooperation’, in a series of 7 as part of the Radical Open Access II conference, which took place June 26-27 at Coventry University. More information about this conference and about the contributors to this pamphlet can be found at: http://radicaloa.co.uk/conferences/ ROA2. This pamphlet was made possible due to generous funding from The Post Office, a project of Coventry University’s Centre for Postdigital Cultures and the combined efforts of authors, editors, designers & printers.