The chapter elucidates the basic concept of cognitive social media, features, and identical semiotics of cognitive social media. While exposition of cognitive social media and literary studies, the author lays emphasis on how both the streams of knowledge require Big Data Analytics. Based on the conceptual background, the author computationally…[Read more]

Highlights recent research on the cognitive-social media and big data analytics Presents transdisciplinary research on big data analytics Provides a comprehensive overview of the theory and praxis of big data analytics

This study focuses on neuro-sociological impact of apartheid as depicted in lifestyles and lives of characters in Damon Galgut’s novel The Promise. It studies his sharp portrayal of a white family in post-apartheid South Africa. It chronicles the experiences of a white, affluent family who runs a small farm over the course of several decades. It f…[Read more]