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Valuing publishing rights artist catalogues. Now David Bowie is virtually valued

1 reply, 1 voice Last updated by Roger Press 4 years, 9 months ago
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    • #44076

      Roger Press
      Participant
      @rogerpress

      MusicID is a great resource to drive valuations of publishing catalogues. Read on…

      Elon Musk Acquires David Bowie Songwriting Catalog Using Bitcoin, Plots “Live On Mars?” Hologram Concert

      L4LM | Thursday, April 1st, 2021

      Modern Renaissance man and billionaire global tech pioneer Elon Musk made a splash in the music publishing world on Thursday morning when he officially purchased the rights to the complete catalog of the late David Bowie. The SpaceX and Tesla CEO also took to Twitter to announce his plans to use Bowie’s music for an extraterrestrial hologram concert billed as Live on Mars?Musk’s purchase of Bowie’s songbook follows a number of major catalog acquisitions from living artists in recent months including Bob DylanNeil YoungDavid CrosbyStevie Nicks, producer/industry executive Jimmy Iovine, and more.

      (Oh, and think about this. It was announced on April Fool’s Day. Would the Bowie estate sell at the right price?)

      Elon Musk Acquires David Bowie Songwriting Catalog Using Bitcoin, Plots “Live On Mars?” Hologram Concert

       

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    • #44119

      Roger Press
      Participant
      @rogerpress

      Well, joking about Bowie aside, we know Bob Dylan has sold his catalogue of publishing rights. So how do scholars and business people go about valuing these entities? One way is to use some sparkling new tools. Createsafe has developed one.

      The simulator is a precalculation model. When I first went to work at EMI my job was to live in spreadsheets and run precalculation models on the investments we were making in recordings and videos. So now the precalculation model has been modernised.

      Last September, Music Ally wrote about startup CreateSafe’s launch of a ‘record deal simulator’, which let anyone plug in figures for advances, recording and marketing costs, as well as artist/label splits, to gauge how many streams an artist would need in order to recoup. It was widely shared within the industry, and was also cited in the recent major labels session at the UK’s parliamentary inquiry into music streaming economics.

      Now CreateSafe has launched a logical follow-up: a ‘publishing simulator‘ that aims to give a similar understanding of how publishing deal works. You can choose a deal type (unpublished, co-publishing or admin) then play around with slide bars to see what kind of royalties might be due from various amounts of streams.

      Enjoy the precalculation. Would you trust it with your investment as a publisher?

       

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