To understand how people navigate shifting media ecologies, linguistic anthropologists have turned to an array of analytical concepts that address how people communicate when using multiple channels: media ideologies, remediation, participant structures, heteroglossia, and entextualization. After demonstrating how these concepts are pertinent to the anthropological study of media, we also discuss two co-constitutive ways of engaging with a varied media ecology – media coalescence and media-switching. By media coalescence, we mean two processes. First, what occurs to allow media to be stable enough to become shared, discussed, and utilized through particular forms of practice. Second, we also mean the process by which stable identities are actively maintained across media for certain types of complicated social tasks. Media-switching, for our purposes, is the perception that one is moving from one ostensibly stable, discrete medium to another.